Dog Owners Cutting Back

Fri, 27 Mar 2009

New figures from Sainsbury’s pet insurance have revealed that 4.64 million pet owners believe their pets have suffered following credit crunch enforced cutbacks. Almost 2 million pet owners have decided against renewing pet insurance policies as the credit crunch takes its toll, whilst 836,000 say they have stopped taking their animal to the vet for regular check-ups. Of those, a quarter of a million cats and dogs have been refused veterinary treatment by their owners, or have been put to sleep, as they cannot afford the treatment. Meanwhile, Direct Line claim that average vets fees now stand at £715, making pet insurance a necessity.

Joanne Mallon, Sainsbury’s Pet Insurance Manager, said, ‘We understand that almost everyone is being affected by the current economic climate, however one way to make sure your beloved dog or cat doesn’t suffer is to make sure that you have adequate insurance cover should they have an accident or fall ill. It’s inevitable that many pet owners will look to cut back on expenditure, but it’s worth noting that veterinary medicine has advanced greatly over the past five years and treatments have become a lot more costly. Good quality pet insurance is therefore essential and is really not something to cut back on.’

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